11 Nov Benefits of a Sign Maintenance Contract
There’s no undermining the fact that signage is an essential element of branding and creating an identity. It tells people who you are, what you are, and what you have set out to achieve. A well-lit, creative business sign speaks volumes about your business and its personality, just as a poorly lit one can give the opposite of the impression you were trying to create. It looks untidy and neglected and gives the impression that you are not serious about your business. This brings into the picture the necessity to have a sign maintenance contract to ensure that your sign is perfectly lit at all times.
Most businesses think that once they have invested in a sign and had it installed, their job is done. Their attention toward one of this most important piece of branding wanes, and eventually they are left with neglected, non-functioning signs. Sign repairs are rarely taken seriously. You may have noticed how sometimes the ‘e’ or the ‘o’ in a sign is not lit, changing the very meaning of the business name and altering the way thousands of potential customers notice it and remember it. [/one_half]Very few business owners understand the massive impact well-lit, clear, legible signage can have on their business. Because the measure of the reach of a sign is often vague, it is difficult to understand how many people may have noticed a business sign. Hence, it takes a long time to get to the work that should demand regular attention and immediate correction.
What Do You Get by Investing in a Sign Maintenance Contract?
Having your sign serviced regularly with a sign maintenance contract is definitely more feasible than waiting for one of the letters to dim down and eventually vanish and then repairing the sign. If you had a sign maintenance contract, that dimming letter would be repaired before it went off completely. If you had a sign maintenance contract, you would be able to ensure that your branding message is reaching out to thousands of potential customers, impacting them in ways you were unable to foresee.
- Having a contract means you can avoid the possibility of a complete sign replacement eventually, which is likely to cost much more.
- Regular servicing and checks ensure that your brand remains constant and creates a professional standing in the market.
- A sign maintenance contract enables on-premise repairs even when the business is functioning at any time of the day. You don’t have to take down your old sign and be without a name until the repaired or new one arrives.
- Repairs are undertaken when it will cause least disturbance to your business.
- Most sign companies offer all kinds of repairs under a contract to ensure that you are worry-free regarding your sign.
When you invest so much in a good sign to grab the right kind of attention, why not invest a little more on a maintenance contract that will keep that sign brightly lit even in the dullest of moments? Think of your sign as your brand ambassador—something that must look good at all times, no matter what time of the day it is. This enforces your brand image and gives a genuine impression that you are serious about your business and how you want to project it to your customers as well as competitors.
Wherever in the UAE you are located, Dubai or Sharjah, Ajman or Ras al Khaimah, Adventrix is available to establish a sign maintenance contract with you and conduct timely inspection, repair, and servicing of your signs so that your identity remains unscathed throughout the year. Get in touch with us for more details regarding plans and contract durations. We value our associations and understand the effort it takes to establish a brand. We make all effort to keep this brand alive and vibrant. This will be an association worth establishing and maintaining.